Blog

Feature management insights and thoughts from the Reflag team.

Why we use Clerk for auth

We prioritize craftsmanship at Bucket. So, when we started building the authentication feature — the first interaction you have with the product — we wanted to make it a great first-time experience, and using Clerk was a no-brainer. Here's why.

Common misconceptions of Trunk-based development

Common misconceptions of Trunk-based development
When you search Google for Trunk-based development, this is the title of one of the first results: Isn’t "trunk based development" just a complete crock of shit? It seems there are some misconceptions to clear up.

Welcoming Gareth Wilson to Bucket

I’m thrilled to welcome Gareth Wilson as our new Product Marketing Manager!

Welcoming Flo Merian to Bucket

I'm excited to welcome Flo Merian to Bucket as Community Manager!

Trunk-based development: Increasing engineering velocity and reducing frustration

Trunk-Based Development
What if your whole team could just work on the same code at the same time to avoid these merge conflicts AND there was a quick way to deactivate features that aren’t behaving without needing to deploy? This is where trunk-based development comes into play.

Reflag vs LaunchDarkly: The Alternative for B2B

Reflag vs LD comparison table
TLDR; Reflag is the better option for B2B companies.

Introducing customer-centric feature management

Bucket feature management
We’ve added feature flags to give B2B product teams a better way to release features - from gradual rollout to customer satisfaction.

Leading vs lagging indicators (how product teams move fast)

Product teams are rightly told to focus on outcome over output. But, there’s a problem with outcome-driven product development: The feedback loop is slow.

Our journey to customer-centric feature management

We had a positioning problem. This March, we drew a line in the sand and picked a product category. We’re Customer-Centric Feature Management.
We had a positioning problem. This March, we drew a line in the sand and picked a product category. We’re Customer-Centric Feature Management.

How to actually help product teams ship better features

How to actually help product teams ship better features
We’ve all read the theoretical articles about using “insights” to “evaluate” and build better products. Now, there’s nothing wrong with these but they’re missing the most important part: how to actually do it in practice and in a repeatable manner that doesn’t take up your whole week.